What Happened to Reverse Funnel System?
When CarbonCopyPRO launched in October 2007, some people accused the company of being “a copy of Reverse Funnel System” that “won’t make it because it’s just a copy” and similar complaints.
Well, first of all, while Carbon Copy PRO did incorporate the paid application requirement used by Reverse Funnel, the naysayers failed to recognize the many differences between the two companies.
And their predictions proved equally faulty.
While interest in CarbonCopyPRO remains strong (and sales have increased during the recession), interest in Reverse Funnel has waned considerably. You don’t have to take my word for it, Google Trends has the data (based on Google searches–a reliable measure of interest in a company), as revealed in this graph:
CarbonCopyPRO vs Reverse Funnel System
red line = searches for “carboncopypro”
blue line = searches for “carbon copy pro”
gold line = searches for “reverse funnel”
green line = searches for “reverse funnel system”
Letters on the graph represent news stories about one of the companies. The lower graph shows aggregate news interest in the two companies (same color scheme). Click on the image to see the graph on Google Trends.
CarbonCopyPRO Back Office in 42 Languages
As CarbonCopyPRO expands into over 100 different countries, the company has added multiple language support to the back office.
Members select their language from a drop down menu that appears on every page of the site.
The Carbon Copy PRO back office gives members access to an extensive array of tools and resources, for example:
- Over 15 professionally designed and rigorously tested landing pages
- Lead tracking
- Financial accounting
- Autoresponder (with dozens of professionally-written email messages)
- Daily mindset and leadership training calls
- Daily marketing training calls
- Weekly Google Adwords training calls (2-4 hours per week)
- Extensive video tutorials on a wide variety of marketing and ‘mindset’ and leadership topics
- Extensive written tutorials on a wide variety of marketing and ‘mindset’ and leadership topics
- Extensive audio tutorials on a wide variety of marketing and ‘mindset’ and leadership topics
- Pre-designed banner advertising with automatically generated HTML code depending on the banner you select and the tracking you wish to employ
- Very active support forum
- Ability to create your own landing pages, either using templates or “from scratch”, which are hosted free by Carbon Copy PRO.
- Search Engine Optimization – Member-generated META tags and landing page customization allow for relatively easy SEO
- PHP dynamic variables to customize verbiage on the landing page so you can target specific groups, keywords, or interests. Easy to use–plug and play.
- Integrate your own merchant account payment buttons directly onto the appropriate CarbonCopyPRO pages.
- Track team members’ success so that you can acknowledge them accordingly. You even receive a text message when your team members make their first sale so you can congratulate them straight away!
- Choose from a number of professionally designed header graphics for your landing pages.
- Easy copy-and-paste installation of Google, Yahoo, and MSN tracking codes with clear, easy-to-understand directions.
(Note: That is not an exhaustive list.)
About a year ago, I calculated that if you purchased individually each of the components provided by the PRO system, it would cost close to $1000 per month. Since then the company has added several new features which no doubt would raise the value of the CarbonCopyPRO system to over $1000 per month. The actual cost for members is only $149 (the first month is free).
Interest in Carbon Copy PRO Remains High Despite Recession
Interest in Carbon Copy PRO remains high despite a global recession, as evidenced in this Google Trends graph:
Interest in Carbon Copy PRO over the last 12 months
Note: The letters on the graph refer to news events related to CarbonCopyPRO. The red line refers to searches for “carboncopypro” and the blue line refers to searches for “carbon copy pro”.
The graph represents the number of people searching Google for information about CarbonCopyPRO. Despite the recession which was largely acknowledged in October 2008, interest in PRO has remained high and, in fact, has even increased.
These Google Trends results are consistent with sales figures for Carbon Copy PRO, which show an increase in sales since the recession began.
